"Indeed, this is the perfect time for tourists, business travelers and investors, from near and far, to come and say 'Hello Hong Kong'." The Hello Hong Kong campaign is just the beginning and a task force has been set up to promote and brand Hong Kong, Chan said at a news briefing held after the ceremony. "We have to let outsiders know that Hong Kong has a unique status, especially when the 'one country, two systems' principle will be implemented in Hong Kong for a long time," he noted. Hong Kong government officials will "go out to promote the advantages of our city to overseas and mainland audiences. The multiple events of Hello Hong Kong will publicize Hong Kong's image and advantages to visitors and investors, he said.
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