Born in East Ham in 1919, Joan Noel Gordon had an incredibly varied TV career before Crossroads made her a household name. in 1937, the same year that she changed her name to Noele Gordon. She became a producer, and also launched ITV‘s first-ever chat show – Tea With Noele Gordon. This led to her producing and appearing in other shows, including A New Angle on Noele Gordon (a series about fishing), variety series Lunchbox (“in which Noele invites viewers to see which guests are sharing her lunch box today”) and Noele Gordon Takes To the Air, in which she learned to fly a plane. She was a dedicated professional – and she ran the ship!”In 1964, ATV decided to produce a daytime soap similar to US series like As the World Turns and Guiding Light, and make it a vehicle for their star, Noele Gordon.
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